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AIRPORT BRAND IDENTITY

CHALLENGE

CHALLENGE

Create a brand identity for the New Chitose Airport located in Japan.

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SOLUTION

SOLUTION

Examined the culture of the airport and it’s environment. Assessed the needs of both the corporation and its consumers to reach a design solution that expresses the ideas of efficient and calm travel.

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APPLICATION

APPLICATION

Created a symbol based on the main concepts of the airport’s essence, what it stands for, and how it serves its travelers. Adapted my design to various bilingual assets.

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